I’ve had a few clients asking me about how they can develop their products and services, and it always comes down to understanding what their Customer Avatar is. One aspect which helps is when they have an indepth understanding of “niches”. Here are some, in no particular order, based on some guides I’ve had over [...]
I just received this letter / well email from my mother.. Dr Hedley, and I’m sure she wouldn’t mind me sharing it.. What I think is most exciting, is that with just 30mins of “training”, basically me talking her through some simple things over a cup of tea, she is now a fully functional, communication [...]
Where is Home? Where do we feel that our “country” is? Recently the number of projects that are combining teams, markets and concepts across jurisdictions, languages and disciplines has again brought this question to mind. Today, I’m in London with the sun out, and experiencing as many are the impact of a sporting event in [...]
I recieved some feedback from a VIP client that became a friend. It made me smile as it said a lot more than I expected, and which I hadn’t fully appreciated. She kindly said I could post it here, in the hope that it might help other people get a better grasp of what it [...]
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Louis CK – a different view of Social Media and the web
A friend just sent me this link to a viral comedy videos – http://www.youtube.com/watch?v=-n4DRcGJQo8 – PS Parental and WORK Warning, the content is quite strong in terms of language. I found a couple of the ideas quite on point, and hinted to prior dynamics – eg the UK Poor houses and Debtors Jails, where people [...]